Here are a few ways to optimize your Google My Business profile for SEO and all of these tactics are made easy with the Automated Business Portal!
- Complete your profile: Make sure that your business information is complete and accurate, including your business name, address, phone number, and hours of operation.
- Use keywords: Use relevant keywords in your business name, description, and category to help customers find your business when searching for relevant products or services.
- Add photos and videos: Adding high-quality photos and videos of your products or services can help customers learn more about your business and improve engagement with your listing.
- Encourage reviews: Encourage customers to leave reviews and ratings of your business. Positive reviews can help improve your visibility and credibility in search results.
- Use posts: Use GMB posts to promote events, special offers, or other important information. These posts appear in the Knowledge Panel of your business in search results, and can be a great way to share timely information with customers.
- Use categories: Use relevant categories for your business, so that it will be easier for customers to find your business when searching for relevant products or services.
- Monitor and respond to reviews: Monitor your reviews and respond promptly to any negative reviews. This shows that you care about customer satisfaction and are actively engaged with your online reputation.
- Use Google Analytics: Use Google Analytics to track website traffic from your GMB profile, so you can see how many customers are visiting your website after finding your business on Google.
By following these steps, you can improve your visibility and search rankings in local search results, which can lead to more website traffic and conversions.
